Storm, a full-service strategic marketing agency, came to us with the need to vastly improve their VC systems. Stepping away from echo-y rooms and laptop microphones, they wanted clarity; for their meeting rooms to bring the agency to the client.


Storm Creative

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One of the most important aspects of agency life is communication.

Neil Heather – Managing Director

The technical details

Echoes in the ‘Bowie’ room.

Glass walls mean extensive echo. Holding international VC meetings, accents coupled with echo, were a problem. Storm didn’t want non-aesthetic sound buffers or curtains, so we employed a Poly Zoom Room solution, control panel, Shure wireless boundary mics and a sound bar system, all running through a digital sound processor. The result? A perfect video conference experience, zero echo and absolutely no cosmetic change to the room.


Open plan flexibility in the Red room

The secondary meeting area is semi open-plan. It is used for both morning and adhoc briefing meetings and video conferences. We undertook a site inspection, and despite the semi open-plan nature, echo and noise were not paramount issues. So for this solution, we installed another Poly Zoom Room system with control panel - no need for additional mics or sound processing - the Poly unit does it all. A simple uniform solution that the whole agency is trained to use.


It’s movie time!

Storm asked us to undertake a technology upgrade in their cinema area. We removed the tired old projector system and replaced it with an LG 86’’ Ultra HD display. The vivid colours and fine details are perfect for text presentations and the display is also equipped with wireless solutions. This, of course was both supplied and installed by us, utilising and working with the existing legacy cinema system. A cost effective yet high-impact commercial improvement.

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